THE REEF Playacar Resort (Leading Vacation Club)Timeshare COMPLAINTS
The Reef Playacar Resort & Spa, Leading Vacation Club, The Reef Coco Beach, The Reef 28
- Legal Name:
- Inmobiliaria Kasamarina S.A. de C.V.
- Resort sales locations
- Playa del Carmen
- Rental Companies:
- Elite Guest Circle & Strategic Marketing Solutions
Legal name
Inmobiliaria Kasamarina S.A. de C.V.
Sales locations
Playa del Carmen, Quintana Roo, Mexico
Rental companies
Elite Guest Circle & Strategic Marketing Solutions
Location
Situated in the Playacar community of Playa del Carmen, within walking distance of Playacar Beach and approximately 2 km from Quinta Avenida
The Reef Resorts operate under the Leading Vacation Club program across multiple properties in Playa del Carmen. While each resort offers a distinct experience—from the family-friendly jungle-like setting of Playacar to the adults-only urban chic of The Reef 28—a common thread runs through guest feedback: aggressive timeshare sales tactics that often overshadow the properties' genuine attractions.
One of the most recurring issues across all Reef properties involves the cancellation period. Mexican law grants buyers a five-day grace period to cancel a timeshare contract; however, numerous complainants state this right is never mentioned during sales presentations. Some sales representatives have even claimed there is no grace period at all—only for buyers to discover after returning home that they had five days to cancel, a period that had already elapsed. Sales staff have also been known to assert that "Saturday" counts as a business day in Mexico, which is not accurate under relevant consumer protection laws.
Another common complaint relates to trade-in promises. Salespeople frequently offer to "trade in" a buyer's existing timeshare, referring them to a resale or rental company to sell their old timeshare to help pay off the new purchase. In practice, these third-party companies often fail to deliver any results, leaving the consumer stuck with multiple timeshare memberships.
The Reef Resorts do not have a Better Business Bureau page, nor does the Leading Vacation Club. Trustpilot ratings for The Reef Resorts reflect a mixed reputation, and aggregate scores on platforms like Yelp (2.5 stars) for The Reef Playacar include numerous 1- and 2-star reviews.
The reef phone:
Phone: +52 98 48 73 41 20
Fax: +52 98 48 73 20 01
Toll free number
USA : 1 866 384 3656
Mexico : 01 800 714 0220
To receive more information about The Reef Playacar and Leading Vacation Club timeshare complaints and how to cancel it, send a WhatsApp to +52 333 239 6589, fill in the form in the contact section or call us at +1 714 277 3662.
Reef Playacar/Leading Vacation Club Complaints
Below, we have a forum where members of The Reef Playacar/Leading Vacation Club share their experiences with the timeshare resort. The staff at Mexican Timeshare Solutions has no influence over the claims, complaints, and comments posted by users.
We bought a timeshare at the REEF who promised to sell another timeshare we had but that never happened. Now all I want to do is book a week to which we are entitled and I cannot get anyone to respond to my request. DO NOT BUY AT THE REEF PLAYACAR.
I am also making a formal complaint with the Mexican PROFECO ([E-mail]) which handles complaints in English.
hello there, i want to know if exist some reliable way to get out of timeshare? i ask this because im exhausted to get involved on timeshare field..i lost a lot of money with these resort, i know that i wont get anymore my money back , i just only want to cancel this..
These people cheated me completely, all for believing it was a good investment,the truth is of the worst things I've done in my life, never again fall into a trap like the timeshare presentations offer thousand benfits for free ,just a hook , all of that is just a hook !
A very unpleasant experience with Timeshare people, completely cheated me, I had the bad luck to go to a presentation of timeshares and there was where I was convinced to purchase one, worst of all is that I could never use, are evils these timeshare persons,scamers.
Man, this just keeps getting worse and worse. Tried giving these people a chance to make it right but they keep taking my money and I never received anything back. Buying into this timeshare/vacation weeks at the Reef at Playacar has got to be the worst decision I have ever made. The promises of my weeks being sold, never met. The promise of me getting 6 weeks per year, never met. The 2 week bonus that I was supposed to be able to market, does not exist. Everything that was agreed upon end up being all a big damn lie. These crooks at the Reef are ripping people off. I'm stuck with a bunch of weeks that cost way more than I what I can pay for through the internet. This was no deal. They just scam me for over $15,000.00 when it's all said and done. I even purchased the Lloydshare option with them as well and I am thinking that I will never see that cash either once the timeshare has been completed. Wish there was a way to get some of my money back but I think I am SOL. If I ever see that sales guy who gave all the false promises again, I will definitely punch him and break his freakin nose.
A while ago I had very bad experience with these people, I get carried away by the benefits qe would give me, which none of that was true, I was very incredulous about buying here with them, but my husband convice me to acquire the timeshare, , now I regret a lot , bad luck ?
They say they are not responsible and only will honor what is on the contract. My advice is that you must not purchase a timeshare, you can FIND BETTER PRICES ONLINE WITHOUT ENROLLING WITH THIS COMPANY. STAY AWAT FROM THEM!
hello all, we have to be very smart and know that a timeshare is not a good investment, rather it is a total risk, as this resort there are very many more that do the same, promising many things, which is "the opportunity of your life" just so you buy them, believe me that I and my family had many problems with these people as they do not deliver what they promise
Estas personas no cumplen lo que dicen , sinceraente hasta la fecha nose como yo y mi familia caimos en este fraude, jamas nos dijeron de que las cuotas de mantenimiento eran tan elevadas, y que necesitabamos cada mes hacer un upgrade para poder usar el tiempo compartido , aun no entiendo que fue lo que paso
I have been scammed by The reef playacar, the salesperson told me that they would buy my timeshare back at anytime or I could cancel it if I wanted with no penalty needless to say it was a lie. I´m looking for a lawyer who is willing to take the case and do whatever is needed to cancel it.